Nowadays, the success of any company may depend on multiple characteristics. Among them are unable to depend on the chief in person, for example, the quality of the equipment or the beauty of decorating the office. And yet and there are nuances to which any director may be exposed, if you take them under his personal supervision. This, of course, encouraging staff, business contacts and company advertising. As the head of the firm itself decides how much money to pay for advertising campaigns and which variant of advertising away.

At the moment there are many types of organizations promotional campaigns. Among them are advertising on television and radio broadcasting, outdoor advertising and advertising in periodicals. Yet one of the most effective in recent years is it's advertising in the subway. Reasons it is easy to determine effectiveness. Tom Smith may help you with your research. First of all, if your eyes on the street can browse the ads are not involved in the subjects in the subway, except for advertising, look nowhere more.

Actually the course of the descent on the escalator promotes that you begin to consider showing the advertising panels, that hung on the sides of the movement. Moreover, to date, our LCD screens are covered with Metro, which actually show at the same time a number of promotional images, which follow each other after certain period of time. And in addition to the stations and there are projectors that are capable of showing your ads. In this way, theoretical consumer simply must be somewhere to see your ad directly, is not essential to this whole video or just a picture. The advantage of advertising in the subway and in this, that the current subway passengers in greater than anything in any of the other public transport modes. Constantly buy additional subway cars, which confirms the view of the growth of metro users. This is natural, because all are new subway stations, covering the neighborhoods of metropolitan, whose inhabitants had not been able to get to downtown without transplants. Similarly, promotional products in the metro guarantees you a huge number of hypothetical customers. The most happy to any director – is the openness of advertising products in the metro. Unlike promotional products, which is shown on TV, the price of advertising in the subway is quite acceptable, and accordingly it can afford also a small organization. And thanks to all the same monitor, the number of seats set aside for advertising is boundless, and consequently all have the desire to be able to hang in the metro's own promotional materials. Do not lose chance to raise the level of demand and profit of his own company. Advertise in the subway, even if you can learn about customers.